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(19) 19 product ratings - IT Cosmetics CC Cream Your Skin But Better Foundation SPF50 Medium / Light 32mL 50 Serum Collagen Veil Anti-Aging Face Primer, Your Most Beautiful You Anti-Aging Face Palette, Tightline Lash Defining and Lengthening Black Mascara Primer, Free Standard Shipping on any $35 purchase | Love Your Skin. IT Cosmetics' makeup-melting wipes are a hidden makeup removal secret that will simplify your daily routine. Find problem-solving products with anti-aging technology. This color-correcting, full-coverage foundation with SPF 50 physical mineral sunscreen delivers a flawless, natural finish. Foundation is just that—the literal foundation of your beauty routine. IT Cosmetics Your Skin But Better Spf50 CC+ Cream, Fair Light, 32ml It Cosmetics. Jamie Kern Lima, Co-Founder and CEO of IT Cosmetics spent years as an award-winning tv news anchor, hiding her rosacea and hyperpigmentation under layers of makeup. 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